Panasonic jumps into the mid-range flagship segment in India, and launches Eluga X1, X1 Pro

Panasonic got into its annual ritual of doing a big bang launch before the festive season in India – it happens each year as people are reminded Panasonic makes smartphones, and then it goes under the radar through the year.

This time around, Panasonic has upped its game and ventured into the mid-range flagship segment by launching the Panasonic Eluga X1 and Eluga X1 Pro.

Well-rounded specifications

Both the smartphones – Eluga X1 and Eluga X1 Pro – are powered by the same internals. There’s MediaTek Helio P60 processor with 4GB and 6GB of RAM respectively and 64GB and 128GB of internal storage. The devices sport a 6.18-inch Full HD+ display with a 19:9 aspect ratio with a notch on top.

When it comes to cameras, there’s 16MP + 5MP dual camera setup at the back and a 16MP front camera. The camera app includes a bunch of AI features as is the trend these days.

There’s also Infra-Red Face Unlock feature that uses 256 facial dot recognition points to unlock your smartphone, along with a rear-mounted fingerprint sensor. Note that the Panasonic Eluga X1 Pro does not include a 3.5mm audio jack.

	Eluga X1	Eluga X1 Pro
Display	6.18-inch Full HD+ (2246 x 1080) 19:9 aspect ratio Corning Gorilla Glass 3	6.18-inch Full HD+ (2246 x 1080) 19:9 aspect ratio Corning Gorilla Glass 3
SoC	MediaTek Helio P60 Octa-core, up to 2.0GHz	MediaTek Helio P60 Octa-core, up to 2.0GHz
GPU	Mali-G72 MP3	Mali-G72 MP3
RAM	4G	6GB
Storage	64GB Expandable up to 256GB with microSD card	128GB Expandable up to 256GB with microSD card
Cameras	Front: 16MP Rear: 16MP + 5MP	Front: 16MP Rear: 16MP + 5MP
Battery	3,000mAh	3,000mAh Wireless charging
Software	Android 8.1 Oreo	Android 8.1 Oreo
Dimensions and weight	155 x 75.5 x 7.85mm, 195g	155 x 75.5 x 7.85mm, 195g
Colors	Silver and Dark Grey	Silver and Dark Grey

Wireless charging

Panasonic has done well to include wireless charging, a rarity in this price segment. Only the Eluga X1 Pro comes with wireless charging though. As an introductory offer, Panasonic will be providing a wireless charger with the Eluga X1 Pro.

Software

The Panasonic Eluga X1 and X1 Pro run Android 8.1 Oreo and include ARBO Hub, an AI-powered hub from Panasonic which provides its users access to multiple apps and services on a single platform.

The company claims that the platform is powered by Artificial Intelligence and Machine Learning, and learns the user preferences and makes recommendations based on areas of interest. Panasonic has already partnered with Accuweather, Uber, Ola, Newspoint, Mobikwik, and Gamezop and the list is constantly expanding to a much larger gamut of services.

Pricing and Availability

The Panasonic Eluga X1 Po is priced at 26,990 rupees ($366) while the Eluga X1 is priced at 22,990 rupees ($312). Both smartphones will be available for purchase from October 10 in two color variants – silver and grey – at retail stores across the country.

What do you think of the new smartphones by Panasonic, and would you like to pick one up? Tell us in the comments!

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